Photography. The key concepts. (pg143)
'The photograph had to be 'straight', unmanipulated in the process of production of the photograph from negative to positive and remain true to the image 'seen' by the photographer.'
Steiglitz rejected 'fancy' techniques, soft focus, vignette and painterly papers, all the paraphernalia of pictoriliasim, because it drew attention to the process of photography and away from the subject matter.
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